In case you hadn’t noticed, we recently made some changes here at the McKeown’s Heating and Air website. In the last several days, we released an updated version of our website with some awesome new features. The main feature is the site now loads very fast on computers, mobile phones, and pads.
But, of course, these changes didn’t just happen overnight. They were the result of many months of hard work on our end. And we’re proud of the effort our team put into producing these amazing results.
To celebrate, we want to tell you exactly what we did and why we did it. We hope this sneak peek will help you understand the benefits of a website update and redesign.
First, let’s talk about our new website.
We Updated Our Website to Keep Up with the ever-Changing Internet.
We want to make one thing clear up front. The reason we changed our site is not that we were dissatisfied with the format of our old site. We were proud of how that site came out when we initially designed it. However, no website, no matter how sharply designed, is meant to stay the same forever.
After all, the Internet is an ever-changing, ever-evolving place. The technology is always improving, and Google is constantly updating its algorithm for how sites will rank. Thus, web design techniques that were optimal three years ago are typically not the best option anymore.
For this reason, experts recommend that you update your website once every three years. It’s the best way to give your site the competitive edge it needs.
Since it had been about five years for our site last redesign, we knew it was time for a change. Therefore, we got to work making it the best it could be.
McKeown’s Heating and Air website redesign displays extremely better on mobile phones now and it is way easier to navigate.
We Designed Our Website with 2022 Best Practices in Mind
When we started this project, our goal was to optimize our site for our audience. This meant designing a site that would both attract our target clients and satisfy their needs better.
With this in mind, we set out both making our site attractive and useful to those people, and I have to say we succeeded.
We hope you enjoyed this glimpse at our website and redesign. And if you any suggestions of things we can improve on please let us know.